Terms of Service

Last updated 11 November 2026

These terms explain your rights and responsibilities when you use Tova Studio, including how credits and payments work, who owns what you create, and what isn't allowed.

1. Agreement to these terms

Tova Studio (the “Service”) is operated by Avada Tova Services (“we”, “us”). By creating an account or using the Service, you agree to these Terms of Service, our Privacy Policy and our AI Disclaimer. If you use the Service on behalf of a company or other organization, you confirm that you may accept these terms for it.

If you don't agree, don't use the Service.

2. Eligibility and accounts

You must be at least 18 years old, or the age of majority where you live, to create an account.

  • Give accurate information and keep your password secret. You're responsible for activity under your account.
  • Each account has a personal workspace (organization). Workspace owners and admins can manage its members, spend limits, projects and the Recycle Bin.
  • Tell us through Support straight away if you think your account has been accessed without your permission.

3. The Service

Tova Studio provides creative tools, including Image Lab, Music Studio, Graphix, Pre-production, Continuity, Cinema, Game Builder, Web & App builder, the Tova assistant, Guilds, the Brief Board and Passport. Many features use artificial intelligence models from third-party providers. We may add, change or remove features, and some features may be unavailable at times.

4. Credits, payments and Paystack

  • Credits. AI generation and other paid features use credits. The cost of an operation is shown before you run it. New workspaces may receive free starter credits.
  • Payments. Credit packs are sold in Kenyan shillings (KES). Payments are processed by Paystack, our payment provider, under Paystack's own terms and privacy policy. We never see or store your full card or mobile-money details.
  • Delivery. Credits are added to your workspace once Paystack confirms the payment. A payment that doesn't match the pack's price is held for review and isn't credited.
  • Failed operations. If an operation fails because of a fault on our side or our provider's, its credits are returned automatically.
  • Refunds. Credits are prepaid and are not refundable, transferable or exchangeable for cash, except where the law requires otherwise or where we decide to refund at our discretion. Credits you've already used to generate content aren't refunded because you didn't like the result (see the AI Disclaimer).
  • Limits. Workspaces have spend caps and rate limits, and accounts without a purchase have a daily image allowance. These protect you and the Service and may change.
  • Prices. We may change prices and pack contents. Changes don't affect credits you've already bought.

5. Your content and ownership

You own your content. “Your content” means what you put into the Service (prompts, uploads, scripts, lyrics, designs, messages) and the outputs generated for you. As between you and us, you keep all rights you have in it, and we claim no ownership of it.

You give us a worldwide, non-exclusive, royalty-free licence to host, store, copy, process, transmit and display your content only as needed to run, secure and improve the Service for you, including sending it to the AI and infrastructure providers described in our Privacy Policy. This licence ends when your content is permanently deleted, except for copies we must keep by law or that sit in backups for a limited time.

You confirm that you have the rights needed for everything you upload or ask the Service to use, including other people's images, voices, likenesses, trademarks and copyrighted works.

6. Public features

Some content becomes public only when you choose: a published Passport profile, a game you list on the Game Store, and briefs and proposals on the Brief Board (visible to other signed-in users). You're responsible for what you make public, and you can unpublish it at any time.

7. Acceptable use

You must not use the Service to:

  • break the law, or infringe anyone's intellectual property, privacy or publicity rights;
  • create sexual content involving minors, non-consensual intimate imagery, or content that sexualizes real people without consent;
  • create deceptive content meant to impersonate real people or organizations, defraud, or mislead about elections or public safety;
  • harass, threaten or promote violence or hatred against people or groups;
  • clone or imitate a real person's voice or likeness without their documented consent;
  • create malware, or attack, overload, scrape or reverse-engineer the Service, or get around its limits, credits or security;
  • resell or provide access to the Service to others without our written permission.

Our AI providers' safety filters may also refuse some requests. We may remove content or suspend accounts that break these rules.

8. Deleting content and the Recycle Bin

Deleted projects and games go to the Recycle Bin, where they can be restored for 30 days. After 30 days, or sooner if a workspace owner or admin deletes them permanently, they are erased with their files and can't be recovered. Keep your own copies of anything important; exports are available in each module.

9. Third-party services

The Service relies on third parties, including Paystack (payments), AI model providers, cloud hosting and storage, and email delivery. Their services are governed by their own terms, and we aren't responsible for their availability or actions beyond what the law requires.

10. Suspension and termination

You may stop using the Service at any time and ask us through Support to close your account. We may suspend or close accounts that break these terms, create risk or legal exposure for us or others, or stay inactive for a long period, with notice where reasonable. Sections on content licences you've granted for public features, payments owed, disclaimers, liability and governing law survive termination.

11. Disclaimers

The Service is provided “as is” and “as available”. To the extent the law allows, we make no warranties, express or implied, including of merchantability, fitness for a particular purpose, non-infringement, accuracy of AI outputs, or uninterrupted or error-free operation. Nothing in these terms limits rights you have as a consumer that can't be limited by law.

12. Limitation of liability

To the extent the law allows, Avada Tova Services is not liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, data or goodwill. Our total liability for any claim relating to the Service is limited to the amount you paid us in the 12 months before the claim. These limits don't apply to liability that can't be limited by law, such as for fraud or for death or personal injury caused by negligence.

13. Indemnity

You agree to compensate us for claims, losses and reasonable legal costs arising from your content or your breach of these terms, to the extent the law allows.

14. Governing law and disputes

These terms are governed by the laws of Kenya. Before starting formal proceedings, please contact us through Support so we can try to resolve the issue informally. Disputes that can't be resolved this way go to the courts of Kenya, unless the law where you live gives you the right to bring them elsewhere.

15. Changes to these terms

We may update these terms. We'll change the date at the top, and for significant changes we'll tell you in the Service or by email before they take effect. If you keep using the Service after changes take effect, you accept the updated terms.

16. Contact

Questions about these terms? Contact Avada Tova Services through Support.